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Mahindra Navistar trucks roll out of Chakan Plant

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Mahindra Navistar Automotives Ltd. today announced the commencement of production and the price of their first truck offering, the MN 25 which has been priced at Rs. 14.99 lakhs (ex-showroom Pune).

Speaking on the occasion, Mr. Anand Mahindra, Vice Chairman and Managing Director, Mahindra & Mahindra, said “This is a moment of great pride for us as the very first new product rolls out of our Chakan plant. The Chakan plant is one of the most modern plants in India and is said to create new benchmarks in automotive excellence. This plant will also help drive tremendous synergies for Mahindra Navistar with the upcoming vendor park, the common utilities and reduction in capex. We will soon be launching the rest of our HCV range from here as well.”

mahindra-mn25-truck

Mr. Rakesh Kalra, Managing Director, Mahindra Navistar Automotives Ltd., said, “The launch of the MN25 truck is a major step in the direction of making us a full range commercial vehicle player and the first step in materializing our vision to become the most trusted CV brand in India.”

Mr. Kalra added, “In line with our philosophy of offering a value-for-money proposition to our customers, the MN25 is very competitively priced. The high performance MN25 is one of the most powerful, fuel-efficient, rugged and comfortable 25-tonners to be launched in India. Designed and developed in India with technological assistance of Navistar, who have over 175 years of trucking experience, the MN25 comes with a world-class cabin which is spacious and ergonomically designed to suit Indian drivers for continuous long hauls. It’s powered by the world-renowned MAXXFORCE® engine which is highly fuel efficient and powerful. So you see, we are offering a fantastic truck at a very attractive price.”

Speaking on the occasion, Mr. Nalin Mehta, Chief Operating Officer, Mahindra Navistar Automotives Ltd., said “During the unveiling, we had promised that ‘OK will no longer be OK’ and MN25 will revolutionize the trucking industry. In every aspect of the truck, MN25, symbolizes this philosophy and will help our customers outperform and prosper in their businesses and life. Our value-for-money pricing strategy coupled with far superior product performance itself will help customers to earn higher profits and better return on their investments.”

Mr. Mehta further clarified, “Having started production, we are focused on the sales and service infrastructure and filling the pipelines with our products. We look forward to start of sales in the next 2-3 months.

Mahindra Navistar is in the process of creating a customer-centric network of exclusive dealerships across the country and would also be leveraging Mahindra and Mahindra’s current service and dealership network to ensure greater penetration and easier availability of after sales service for its customers.

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